3 Reasons Why Your Car Dealership Needs High-End Video Production
It's the latest trend in the automotive industry, and it's here to stay.
In today's tech-driven world, more and more dealerships, particularly high-end dealers, are investing exponentially in social media and video production.
The ROI? High. Very high.
Ferrari 488 GTB - A high-end supercar deserves high-end content that will help sell.
Aside from the obvious benefits of selling more cars, exotic and luxury car dealerships are also reaping tons of free PR, higher customer engagement rates, and increased brand awareness. The best part of it all? The trend is growing stronger by the day.
In this article, we dive into the trend, and why your dealership needs to hop on the bandwagon.
High-End Video Production for High-End Dealerships
In today's world, consumers are looking for any way to make online shopping as easy as possible. Whether you’re Ferrari, Porsche, Lamborghini or Mclaren, high-end dealerships know this, and have an advantage over their competition because they're able to better showcase the luxury lifestyle that comes with owning a high-performance car or sports vehicle.
The trend is going strong as consumers continue to look for online shopping platforms that allow them to browse vehicles from the comfort of their homes. Of course, high-end dealerships are perfectly equipped with a state-of-the-art website and social media presence, but they also have another tool in their arsenal: High end video production and vehicle videography services.
High-Quality Vehicle Videography Services: What's the Big Deal?
The demand for high-quality videos, specifically vehicle walkthroughs, and tours, is on the rise. High-end dealerships are taking full advantage of this market by investing in high-end video production services, and so should you. High-quality vehicle videography services are here to stay, but why the hype?
● Accurate Representation of the Vehicle - Well, for one, consumers are more likely to purchase that shiny new supercar if they can get an authentic feel of what it's like on the inside. High-quality photos and automotive videos allow customers to see everything that you have to offer in great detail. High definition renders help them envision themselves behind the wheel of their brand-new ride.
● High-End Video Production = High ROI - High-quality videos not only increase sales and brand awareness, but they're also a powerful PR tool that can help you land some free press in the form of articles with links back to your website. A lot of high-end dealers have been experiencing huge success with this tactic. High ROI, anyone?
● Higher Customer Engagement Rates - High-quality videos that showcase your dealership's inventory not only allow customers to browse while they're at home, it also allows them to get a feel for each car before stepping foot in your showroom and seeing that Rosso Corsa SF90 Stradale. High-quality videos help them feel more comfortable about their purchase, increasing customer engagement rates.
High-quality photos and videos are key to any successful marketing campaign, allowing you to showcase your offerings at their greatest potential. High ROI? High engagement rates? PR success? There's no reason not to invest in high-end video production for your high-end dealership!
Whether a supercar, luxury or custom-built sports car, the right video production company can make the difference.
High-Quality Vehicle Videography Services: Where to Start?
Now that you know why high-quality videos are so important, it's time to take action. For a fraction of what you're paying now on traditional marketing strategies, you'll be able to boost your ROI and get the high-quality vehicle videos that will take your marketing game to the next level. High-end video production is within reach, so where do you start?
Your first step in getting started with high end video production for luxury and high-performance cars is to hire an experienced professional. High-quality videos require the perfect lighting, camera angle, and exposure setting for every single shot. So much so, that if even one detail isn't right, your video will come out looking like a cheap YouTube upload, rather than the fine piece of film that it should be.
A professional video production company knows what they're doing, and will produce high-end thrills for car dealership video production in no time.
High-End Dealerships Demand Driven Films
What makes an automotive video "high end" isn't the fancy equipment or unique editing style; it's about capturing each car at its best, and showcasing every little detail without making the viewer feel overwhelmed.
Here at Driven Films, we specialize in just that. We're car enthusiasts, for car enthusiasts, and our high-end videos are designed to provide your customers with a comfortable, enjoyable viewing experience. Because we live for the thrill of high-performance vehicles, we don't simply settle for anything less than perfect.
Along with vehicle videography services, we also offer photography services that can really up your game. High-quality images are just as important, after all. High definition photos taken by our talented photo crew give viewers the opportunity to see even more details of their dream car, and will help increase your social media engagement too.
High end video production is at our core. That's why you can trust us to deliver precisely what your high-end dealership needs. High-end dealerships demand high-end films – and we're here to deliver. Contact our team of experts to get started today!
Want to see how Driven Films can help?
Ready to make an impact
with video marketing? Get in touch.